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Ads for new non-menthol cigarettes build expectations for a menthol product Participants overwhelmingly felt the new non-menthol ads and packaging cued them to think of menthol products, repeatedly citing the green and blue hues used in the ads as evoking marketing strategies for menthol cigarettes

The template should be a two-dimensional version of the cigarette box you want to create

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Foulds added, This research will really make a difference to public health in this country, and we will also train the next cohort of tobacco regulatory scientists. Funding begins this month and continues through August 2018