Understanding these health risks is essential for making informed and responsible purchasing decisions
In an accompanying comment, Matthew Steliga and Carolyn Drewsler observe that although in most places more men than women are smokers, more men than women quit smoking and "in some societies the number of female smokers is rising." Further, they note, "the tobacco industry views women as its growth market." They conclude that "targeting of both sexes is imperative for smoking prevention and cessation on a global, national, and individual basis." Here is the press release from the Lancet: The increased risk of developing coronary heart disease conferred by smoking is 25% higher for women compared with men An Article published Online First by The Lancet shows that the increased risk of developing coronary heart disease conferred by smoking is 25% higher for women compared with men
However, due to their complex surfaces, even natural, porous fibers like cotton and wool behave like sponges, easily absorbing and retaining the cigarette odor within clothing
Such efforts to reduce odor in conventional cigarettes appear to be limited to KT&G and JT though, industry observers point out, as others say their focus is strong on e-cigarettes