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In the presidential election campaigns of 1960 and 1964, Brown & Williamson Tobacco Corporation distributed voting information booklets featuring the Kool cigarette cartoon mascot Willie the Penguin and the slogan, In either case smoke KOOL The first presidential campaign buttons appeared in 1896 promoting Republican William McKinley and Democrat William Jennings Bryan and were given away by Liggett & Myers Tobacco Company to promote its Sweet Caporals cigarettes

Examples of media reports about injuries attributed to e-cigarette explosions from the past few years include: A semi-truck driver who suffered facial injuries and crashed his truck after his e-cigarette allegedly exploded while he was driving

1954 This Marlboro packaging from 1954 marked a major turning point in the brands identity