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Established in 2007, the China-based manufacturer has legions of followers in Europe, Asia, and North America

Fire sprinkler systems in other applications have a flow switch present

As students of brand management, we have identified the following areas through which brand manipulation could be brought about: a) Through line extensions b) Through brand extensions c) Through the use of multi brands d) Through the introduction of new brands e) Through brand repositioning From among the above given strategies, we favoured the line extension strategy the most since it would not only serve to act as an effective differentiating factor for the brand, but would also be in line with our earlier strategy of market development

Sarcona Seller: Brian K