The juggernaut of Big Tobacco is far from dead, but it has certainly been hobbled, forcing cigarette manufacturers to rely for customer outreach on a constellation of part-time employees working gigs that, in addition to being potentially shady, are downright strange
But, of course, we are talking about the e-cig, an electronic device that vaporises a liquid compound that can be customised with tobacco and fruity or creamy flavours
Now, with more serious health implications such as greater risk of lung cancer, emphysema and heart attack associated with smoking, it is interesting to note that this additive-free advertising technique is still be used in recent decades
Strictly no smoking onboard Smoking, including vaping, is prohibited on all commercial flights