how much does the tobacco industry make Chart: Major Firms by Enterprise Value Calculating the profits of tobacco

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However, this figure has since increased to 28% (700,000 people), showing a rise of 2.9 percentage points (+80,000 people)

Mr Gould said for people who are smoking and want to continue to do so, they would "100% advocate making the switch to e-cigarettes because it's less harmful than continuing to smoke"

Retailers should look out for the new packs at their local wholesale depot while stocks last. Roll your own is the biggest sector of the tobacco category by volume with a market worth of 2bn and a year-on-year growth of 9.2%